BRIEF | INNOVATION

Come up with an innovative idea that helps the performing arts while the world gets back to normal. This brief is about identifying the problem and applying innovation to it. You can use existing tech in new ways or invent new prototype solutions.

CHOSEN PROBLEM AREA | COMEDY

We could all use some comedic relief. Sure, you could turn on a Netflix comedy special, but once you’ve sat in a live show, been a part of that audience, spilled your drink on the already sticky floor only to become the butt of the joke, there’s no turning back. Unfortunately, like all performing arts, the pandemic took comedy clubs away from us. IG sets are cool and all but with little to no capability for audience participation, it just doesn’t hit.

INSIGHT

From claps to gasps to laughs, audience and artist interaction is paramount to the quintessential performing art experience, especially when it comes to stand-up.